The Marketing Internship’s goal is to engage the intern in various areas of marketing at the Museum: research and data, advertising/media buying, partnerships and promotions, and digital marketing. The intern will learn the elements of a successful marketing plan for Museum exhibits and events, best practices for a marketing department, key marketing metrics and data, and how the Marketing department interacts and collaborates with other Museum departments.

Specific Internship Duties Include:

Research and Data:

• Research current marketing and digital trends
• Assist in writing and implementing surveys
• Support data entry and analysis projects
• Learn how to analyze data to inform marketing decisions using analytics tools

Marketing and Advertising:

• Contribute to the creation of marketing plans
• Participate in Marketing Department meetings
• Assist with budget related processes

Partnerships and Promotions:

• Support Marketing team in the execution and fulfillment of community and industry partner promotions
• Conceptualize potential marketing partnerships with other organizations

Digital:

• Monitor website(s) for quality and consistency in design, content, and user experience
• Research and evaluate competitor marketing and digital content
• Support the Marketing team in executing digital campaigns including SEO, paid advertising, email marketing, social media marketing, and more